Jumia Uganda launched its Black Friday 2025 campaign, themed “Masanyalaze – Light Up Your Deals,” to promote e-commerce growth and digital inclusion. The event gathered government, business, and tech leaders in Kampala. Running from October 31 to December 1, the campaign offers major discounts on phones, home goods, groceries, fashion, and beauty. Jumia partnered with Airtel Money, Centenary Bank, Hisense, Redmi, and Spiro to boost online payments, logistics, and eco-friendly deliveries.
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